Bengals focussed "Hard Knocks" outperforms 2008's version starring the Cowgirls.
Nielsen Media Research reports that the HBO television network experienced significant ratings increases, compared to 2008, with the premiere episode of “Hard Knocks ’09: Training Camp with the Cincinnati Bengals.”
The Aug. 12 telecast at 10 p.m. EDT delivered a 1.66 national household rating and 533,000 national household impressions. Compared to 2008, when the Dallas Cowboys were featured on Hard Knocks, the premiere episode was up 28 percent in household rating and 35 percent in household impressions.
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